Top 10 SUV sales rankings in April
April is originally the traditional off-season for the auto market, and all models have experienced varying degrees of sales decline compared with the previous month. Looking at the SUV segment list, we can find that there are several obvious characteristics.
April is originally the traditional off-season for the auto market, and all models have experienced varying degrees of sales decline compared with the previous month. Looking at the SUV segment list, we can find that there are several obvious characteristics.
The first point is the counterattack of fuel vehicles. In the top ten of the list, fuel vehicles occupy 5 seats. Although it cannot match the peak moment, it can be regarded as the best situation in the past six months. For both fuel vehicles and consumers, it has been a long time coming. picture.
The second point is that Toyota has 3 seats on the list and BYD has 3 seats on the list. The difference is that Toyota's models are a bit difficult to get on the list. They are all based on high declines, and their effect on stimulating sales is limited. The sales of models are all Within 15,000 units, the sales volume increase is limited compared to the past. BYD's models rank very high, second only to Tesla, and their sales volume is over 20,000.
The third point is that the purchasing power of the high-end market is considerable. From the high sales of Tesla Model Y and the 15,000 monthly sales of the Wenjie M9, it is easy to see that the purchasing power of the high-end market is strong and the potential share is beyond imagination. It is no wonder that car companies are working hard. To hit the high end, people who don’t have money may have various reasons for not having money, but people who have money always have money to buy a car.
Tesla Model Y
Who doesn’t want to be a Tesla? The sales start at 250,000 yuan, and there is no city pilot at this stage. There are still so many people rushing to buy it. Who wouldn’t be envious of it?
Compared with the phenomenal sales data in March, Tesla's sales declined in April, but it still had 26,356 units, ranking first in the SUV sales list.
Under the impact of endless new products, Tesla's space, appearance, configuration and even assisted driving systems are slightly passive. Even so, Model Y can still firmly occupy the sales champion position in the field of new energy SUVs. Behind it is the brand influence and excellent driving experience. If you don’t have special requirements for space, and if you don’t particularly reject pure electric models, driving Model Y once will change your mind about it.
BYD Yuan PLUS ( Picture | Configuration | Inquiry )
At first glance, BYD Yuan PLUS is more expensive than Song Pro. Combined with its status as a pure electric SUV, it is more popular than Song Pro!
Yuan PLUS is priced at 119,800, while Song Pro is priced at 109,800, which is 10,000 yuan more expensive. Although the prices are highly overlapping, there is no competition between the two cars because the positioning is completely different. If charging is convenient, and For consumers who are highly receptive and pay more attention to car costs, Yuan PLUS is the first choice. If you still prefer fuel vehicles, but also pursue fuel economy and pay attention to the cost of purchasing a car, you can choose Song Pro DM-i. Both cars are positioned as compact SUVs, and the actual driving experience and configuration are not very different. How about The choice depends on the car usage scenario and needs.
BYD Song Pro DM-i
Now that we understand the difference between Song Pro and Yuan PLUS, here are the differences between Song Pro and Song PLUS.
In fact, it is very obvious. First of all, it is reflected in the price threshold. Song Pro is positioned at a lower price, so the threshold is even lower. You can win it with just over 100,000 yuan. Secondly, the appearance design is different. Song PLUS has been integrated into Haiyang.com, and the overall design and details are more youthful and personalized. Song Pro is relatively more regular and more suitable for the needs of home users. There is no need to worry about the power part. Whether it is pure electric mode or plug-in hybrid version, BYD is always trustworthy.
BYD Song PLUS DM-i
Whose share is BYD Song PLUS grabbing? It is not a 100,000-class SUV, but a potential audience of 150,000+ people such as CR-V, RAV4 and Teana.
Similar or even higher car experience, lower car cost, 129,800 car purchase threshold, richer configurations and more fashionable appearance design, Song PLUS was terrible at the 150,000 level before the price reduction, but now The price has reached the price range of 120,000, making joint venture fuel vehicles even more vulnerable.
Honda CR-V ( Pictures | Configuration | Inquiry )
There is no car that cannot be sold, there is only a price that cannot be sold.
Just look at the Honda CR-V. The original sales leader in the field of joint venture fuel SUVs is now being impacted by new energy models, and sales have plummeted. In February, they fell to more than 7K. Perhaps it is the bottom sales that have made Honda CR-V V feels unprecedented pressure. After all, except for the oil increase incident, the sales volume of this car rarely exceeds 10,000 units, so the terminal decline has also increased accordingly. At this stage, the entry-level bare car has dropped below 140,000, which is good for For consumer groups who favor fuel vehicles and pay attention to vehicle stability, reliability and cost, this is a good time to buy one.
Wenjie M9
It's so popular, Wenjie M9 can sell for more than 15,000 yuan. Are there so many rich people in this world?
Looking at the SUV sales data in April, it is really surprising. The Wenjie M9 starts at 469,800 yuan, and the top model is close to 570,000 yuan. Such a large SUV can actually sell 15,139 units per month. This is a situation that puts Mercedes, BMW and Audi to shame. Are there so many rich people? Why can't there be one more editor... Huawei's deep empowerment, and Wenjie's accumulated word-of-mouth blessing, although the sales of Wenjie M7 dropped to more than 9K in April, Wenjie M9 stood up, and what was lost was lost in the east.
Toyota Landa
Toyota Landa's ranking rose one place, with monthly sales of 14,243 units.
The ranking and sales data are quite stable, which is part of Fenglanda's regular performance. After all, the biggest advantage of this car is brand + price + reliability. Positioned as a compact SUV, with a price of less than RMB 100,000, coupled with Toyota’s influence and appeal in the country, it is not so receptive to new energy products, and is price-sensitive and pursues vehicle economics, including stability and reliability. For consumers who are looking for cost-effectiveness in multiple dimensions such as car ownership and maintenance costs, Fenglanda is a good choice and is worth buying at this stage.
Geely Xingyue L(Monjaro)
Geely's flagship SUV, I feel like the price can go down a bit.
From the perspective of product strength, the current terminal price of Xingyue L has dropped to 120,000+, which is already the bottom and is quite cost-effective. However, from the perspective of the market environment, the price of Xingyue L can still go down. After all, 120,000+ can already buy some new energy products with more space and higher positioning, such as those priced at 129,900. Nezha L. Xingyue L performs very well at the power system level, with a 2.0T+7DCT gearbox and strong power, but the fuel economy is slightly inferior, and the overall configuration performance needs to be improved. The car is very good, and the price is worth looking forward to.
Toyota RAV4 Rongfang ( picture | configuration | inquiry )
It’s hard to imagine that Japanese cars, which were once all-powerful, now have to lower their prices to cope with the market impact.
Take the Toyota RAV4 as an example. This car was actually born at the wrong time. From its platform architecture to active and passive safety configurations to its comprehensive product capabilities, it is not inferior to the Honda CR-V. However, due to design issues and other reasons, the RAV4 is not as good as the CR-V. -V is always short of breath. Then ushered in the rise of new energy products. The advantages of RAV4 were not enough in the face of bigger, stronger and better new energy products. Sales growth could only be achieved by reducing prices. At this stage, the entry-level naked car of RAV4 has fallen to With a price of just over 140,000, it has just managed to maintain its position in the top ten of the SUV sales list. If it drops further and enters a price range similar to Song PLUS, there may be new growth and breakthroughs.
Toyota Corolla Cross
There's nothing much to say about the Corolla Rapid. If it weren't for Toyota's brand influence and the recognition and popularity of the Corolla model in the domestic market, it would be hard to imagine anyone buying this product that requires no design and no space. There is still sales data of 12,000+. It can only be said that this is the last "carnival" of fuel vehicles. Whether it is Toyota or Honda, the situation of resting on one's laurels will eventually end. At that time, it will be the biggest test that the brand needs to face. .